Conversations with Visitors: Social Media and Museums

Conversations with Visitors: Social Media and Museums brings together for the first time in book form a rich and varied international collection of essays which examine this concept in depth. 


In its 360 pages, Conversations with Visitors shares the experience of some of the world's leading international thinkers and doers in the field of social media and museums. Together, these essays provide sound, practice-based advice on communicating with, involving, challenging, and analysing museum visitors (and non-visitors) through the use of many different types and styles of social media.
 
The dozens of institutions whose experiences are featured include:

  1. Canadian Museum for Human Rights, Winnipeg
  2. Copernicus Science Centre, Warsaw
  3. Experimentarium Science Centre, Copenhagen, Denmark
  4. Liberty Science Center, NJ, USA
  5. Museum of Life & Science, Durham, NC, USA
  6. Museum of Natural History and Archaeology, Trondheim, Norway
  7. National Museum of American History, Washington DC, USA
  8. New York Historical Society
  9. Renton History Museum, Renton WA, USA
  10. Smithsonian American Art Museum, Washington, DC, USA
  11. Tate, London, UK

Developing A Social Media Strategy
Elizabeth P Stewart, Director, Renton History Museum, Renton WA, USA

Measuring, Analysing and Reporting
Dana Allen-Greil, Digital Strategist, Ogilvy Public Relations Worldwide, Washington DC, USA

Using Twitter For Research
Beck Tench, Director for Innovation and Digital Engagement, Museum of Life & Science, Durham, NC, USA

Clearing the Path for Sisyphus
Jeff Gates, Lead Producer, New Media Initiatives, Smithsonian American Art Museum, Washington, DC, USA

The Art of Playful Mobility in Museums
Isabel Fróes, IT University of Copenhagen and Kevin Walker, London KnowledgeLab

EGO-TRAP: The Design and Implementation of a Digital Narrative
Anne Kahr Hällman, Head of the Strategic Unit, University of Copenhagen, Denmark

Mobile Gaming: No Strings Attached?
Louise Downe, Senior Service Design Consultant, Seren Partners, London, UK

Mobile Phones for Informal Science Center Learning: A Socio-Technical Analysis
James E Katz, Kate Haley Goldman & Susan Foutz, Rutgers University, NJ, USA

The Mate Game at Re: generation, Copernicus Science Centre, Warsaw
Anna Schäfers & Jörg Schmidtsiefen, Archimedes, Berlin

National Museum of American History
Dana Allen-Greil, Digital Strategist, Ogilvy Public Relations Worldwide, Washington DC, USA

Click History: Wherever, Whenever
Kathleen Hulser, Public Historian, New-York Historical Society & Steve Bull, Cutlass Inc

Placing Our Bets: Building a National Museum’s Media Strategy From Scratch
Corey Timpson, Director, Design + New Media & Collections, Canadian Museum for Human Rights, Winnipeg, Canada

Smartphone Interaction:The Museum as a Gaming Board
Arnfinn Stendahl Rokne, Project Manager for Education and Research, Museum of Natural History and Archaeology, Trondheim, Norway

 

Social media is changing the workings of our museums. Our hierarchical structure has historically disseminated information from our experts to our visitors. The envisioned twenty-first century model, however, is more level. Instead of a one-way presentation, online visitors are often interested in having a conversation with our curators and content providers. And many of us are joining our traditional experts in representing our institutions in these conversations. In response, new media specialists have been looking for ways to engage our public by designing and using applications that encourage dialogue…
Jeff Gates, Lead Producer, New Media Initiatives, Smithsonian American Art Museum

Title: Conversations with Visitors: Social Media and Museums
Pages: 360
Illustrations: 52
Size: 203 x 127mm
Date: 2012

ISBN: 978-1-907697-38-8 [paperback]
ISBN: 978-1-907697-37-1 [hardback]
ISBN: 978-1-907697-42-5 [eBook] 

 

 

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